{"id":4319,"date":"2025-03-14T11:52:00","date_gmt":"2025-03-14T11:52:00","guid":{"rendered":"https:\/\/euteknos.it\/evento-strumenti-digitali-per-linternazionalizzazione-della-manifattura-artistica\/"},"modified":"2025-06-26T07:28:26","modified_gmt":"2025-06-26T07:28:26","slug":"evento-strumenti-digitali-per-linternazionalizzazione-della-manifattura-artistica","status":"publish","type":"post","link":"https:\/\/www.euteknos.it\/en\/evento-strumenti-digitali-per-linternazionalizzazione-della-manifattura-artistica\/","title":{"rendered":"Event: Digital tools for the internationalization of the Artistic Manufacture"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>Artificial Intelligence, Augmented and Extended Reality Tools Are Essential for Artistic Manufacturing to Compete on International Markets<\/strong><\/p>\n<p>This was the key takeaway from the conference<span>\u00a0<\/span><em>\u201cDigital Tools for the Internationalization of Artistic Manufacturing\u201d<\/em>, held on February 26, 2025, at t2i \u2013 the Technology Transfer and Innovation Center.<\/p>\n<p>The conference was promoted by<span>\u00a0<\/span><strong>Euteknos<\/strong>, the Regional Innovative Network that brings together companies, professionals, and leading experts in research, education, and innovation in the field of Artistic Manufacturing.<\/p>\n<p>In his opening remarks,<span>\u00a0<\/span><strong>Terenzio Zanini<\/strong>, President of Euteknos, emphasized \u201cthe network\u2019s commitment to facilitating the adoption of new technologies by businesses. Artistic Manufacturing, with its invaluable cultural heritage, has a unique opportunity to benefit greatly from the integration of technological innovations such as Artificial Intelligence, Augmented Reality, and Virtual Reality.\u201d<\/p>\n<p><strong>Erminio Paolo Canevese<\/strong><span>\u00a0<\/span>from<span>\u00a0<\/span><strong>Virtualgeo S.r.l.<\/strong><span>\u00a0<\/span>followed, explaining how \u201ctechnology enhances the value of artistic manufacturing products.\u201d He demonstrated the functionality of various tools, such as 3D digital scanning and strategies for ethical and social marketing aimed at increasing corporate visibility.<\/p>\n<p><strong>Stefano Tamascelli<\/strong>, CEO of<span>\u00a0<\/span><strong>XTeam Software Solutions<\/strong>, a company from Rovigo with 25 years of experience in research and development in the gaming sector, showcased and allowed attendees to experience the vast potential of augmented and extended reality.<\/p>\n<p>During the roundtable discussion,<span>\u00a0<\/span><strong>Giovanni Roncucci<\/strong><span>\u00a0<\/span>of<span>\u00a0<\/span><strong>Roncucci &amp; Partners<\/strong><span>\u00a0<\/span>outlined the opportunities available to businesses looking to invest in digitalization and innovation. He was followed by<span>\u00a0<\/span><strong>Giada Bagattin<\/strong><span>\u00a0<\/span>from<span>\u00a0<\/span><strong>Unioncamere Veneto<\/strong>, who presented the services offered by<span>\u00a0<\/span><strong>Eurosportello Veneto<\/strong>.<\/p>\n<p>A particularly compelling case study was shared by<span>\u00a0<\/span><strong>Lanfranco Arena<\/strong><span>\u00a0<\/span>from<span>\u00a0<\/span><strong>Prodital Leather<\/strong>, a company based in Vicenza that produces high-quality leather for the luxury furniture and interior design markets, highlighting its use of new technologies.<\/p>\n<p><strong>Fabio Fiorot<\/strong><span>\u00a0<\/span>from<span>\u00a0<\/span><strong>CNA Veneto<\/strong><span>\u00a0<\/span>stressed \u201cthe importance of training for the adoption of new technologies and the need for funding to support artisanal businesses aiming to innovate.\u201d<\/p>\n<p><strong>Giulia Grassini<\/strong>, representing<span>\u00a0<\/span><strong>Clust-ER Create \u2013 Cultural and Creative Industries of Emilia-Romagna<\/strong>, highlighted \u201cthe importance of networks for artistic manufacturing enterprises, as a space for dialogue, listening to business needs, and providing guidance to seize funding opportunities for digitalization and internationalization.\u201d<\/p>\n<p>Greetings were also received from<span>\u00a0<\/span><strong>Cristiano Corazzari<\/strong>, Regional Councillor, who stated that \u201ccultural and creative enterprises are a key driver for the economic and social development of the region.\u201d<\/p>\n<p>The event concluded with a networking aperitif, encouraging the sharing of knowledge and fostering collaborations. This immersive technology event facilitated meaningful exchanges between pioneering businesses, developers, investors, and fellow innovators, while also offering insights into emerging trends and real-world applications. It was a valuable opportunity for Artistic Manufacturing companies to promote growth and international expansion.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Artificial Intelligence, Augmented and Extended Reality Tools Are Essential for Artistic Manufacturing to Compete on International Markets This was the key takeaway from the conference\u00a0\u201cDigital Tools for the Internationalization of Artistic Manufacturing\u201d, held on February 26, 2025, at t2i \u2013 the Technology Transfer and Innovation Center. The conference was promoted by\u00a0Euteknos, the Regional Innovative Network [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1951,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"Event: Digital tools for the internationalization of the Artistic Manufacture","_seopress_titles_desc":"Gli strumenti dell\u2019intelligenza artificiale, realt\u00e0 aumentata ed estesa sono necessari alla manifattura artistica per vendere sui mercati internazionali.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[63],"tags":[],"dipi_cpt_category":[],"class_list":["post-4319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"_links":{"self":[{"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/posts\/4319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/comments?post=4319"}],"version-history":[{"count":3,"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/posts\/4319\/revisions"}],"predecessor-version":[{"id":4323,"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/posts\/4319\/revisions\/4323"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/media\/1951"}],"wp:attachment":[{"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/media?parent=4319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/categories?post=4319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/tags?post=4319"},{"taxonomy":"dipi_cpt_category","embeddable":true,"href":"https:\/\/www.euteknos.it\/en\/wp-json\/wp\/v2\/dipi_cpt_category?post=4319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}