Call for Proposals to Support Export Promotion Projects Developed by Industrial Districts, Regional Innovative Networks, and Business Aggregations
Axis 3 “COMPETITIVITÀ DEI SISTEMI PRODUTTIVI”
SPECIFIC OBJECTIVE
“Increase the level of internationalization of production systems” – ACTION 3.4.1
“Export promotion projects aimed at companies and their aggregate forms identified by territory or sector”
PROJECT
DGR n. 1779 of November 29, 2019
“eCommerce Artistic Manufacturing” (eCAM)
The eCAM project introduces a new internationalization experience for the members of the Regional Innovative Network (R.I.R.), through national and international trade fairs.
OBJECTIVES
The project consists of a series of coordinated activities aimed at:
- Planning a strategy of initiatives to consolidate existing business relationships and create new ones in target geographic areas for the participating companies and the RIR;
- Participating in major international trade fairs both in Italy (Milan) and abroad, where physical presence is now a prerequisite for gaining international recognition and represents a unique opportunity to connect and interact with contractors and architects from around the world;
- Carrying out an initial incoming mission, necessarily centered on the participating companies but also extending, in its presentation, to the RIR Euteknos, with the aim of promoting the value of a territorial brand that the RIR is working to develop on multiple levels (entrepreneurial, cultural, educational, technological, etc.);
- Developing a marketplace that brings together the excellence of Veneto craftsmanship, offering a virtual showcase where users can explore artisans’ creations, learn about the creative process, and purchase the displayed works directly.
The project aims to consolidate:
- Awareness that Italy represents a unique blend of culture, well-being, authenticity, and material production;
- The link between craftsmanship and design;
- The connection between territory and SMEs, in order to generate significant employment benefits for the region.
OPERATIONAL ACTIVITIES
- Collection of company information and planning of actions;
- Preparation of companies for project activities;
- Sharing of project goals and division of operational responsibilities;
- Company analysis and assessment of inter-company processes;
- Internationalization initiatives and product/service launches in target markets;
- Research of commercial partners and buyers;
- Definition of export strategy;
- Development and launch of the “Venetianmade” marketplace.
The amount of the granted contribution is €180,062.00, against a total project cost of €360,124.00.
PROJECT PARTNERSHIP
- Coop.Services Soc. Coop (capofila RIR EUTEKNOS):
- Modenese Gastone Interiors Srl
- MyWood Srl
- Ortolani Gianfranco Srl
PROJECT DURATION (in months): 45 months
PROJECT START DATE: March 11, 2020
PROJECT END DATE: December 31, 2023
